Pharmalink
A link opens the conversation.
An interactive island that opens with a link. You choose how to enter and what to discover in the pavilion.
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What it makes possible
A place to present and discover.
In 2020 sales teams could not meet doctors in person, and a video call with slides did not present the product with the weight it needed.
Creation and development · noisyVR
An audiovisual journey with five destinations, on-demand information and a return to the pavilion.
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How we approached it
A place of its own
for every product.
The journey begins above the sea and arrives at two lifts: choose one and enter the pavilion. A menu opens five destinations: the immune system and vitamin D, sleep and anxiety, cough syrups, the team and Pharmalink’s website. Each choice takes you into another environment through an audiovisual transition; pause, explore its information and return to the pavilion to keep discovering. Island, architecture and content form a journey you direct from your browser, with nothing to install.
Giving it form
The story continues
when you choose.
- 01
Arrive at the island
An audiovisual approach introduces the sea, the rock and the pavilion. Two lifts offer the journey’s first choice.
- 02
Choose a destination
The pavilion brings together five entrances. Each selection links a transition to its product environment or corporate content.
- 03
Stay and discover
In each zone, the environment stays alive while you explore its information. The visitor decides how long to stay.
- 04
Return and continue
Returning to the pavilion is part of the sequence too. The first film is only the beginning: you can take another path.
Authorship and scope
Creation and development: noisyVR